A trigger is follow up message that is sent out automatically after a message has been opened and the link is clicked by a subscriber. 


Video Tutorial



A trigger is a follow up message that is sent automatically after a broadcast message has been opened and link has been clicked by a subscriber. Trigger mails, can be scheduled

for a specific time interval and are a great way to further engage subscribers in products and services they may be interested in, as well as a lucrative way

to promote your brand.  


Click Manage Triggers in your Adopia account. 



In Manage Triggers, click Add New Trigger



Next, choose one of the templates provided for you by Adopia or you can also choose a blank template by clicking Blank Templates



Under Customize Your Message enter the Contacts Name, From, From Name and Subject. By choosing Select Custom Fields 

you are able to enter whatever information you would like to include about the contact in the “From Name” field (First Name, Last Name, IP Address, Etc...). 

Under Plain Text enter your message.



If you'd like to use your own custom newsletter for your message, select Tools and choose Source Code.


In the Source code popup window, enter the HTML for your newsletter and click OK when finished. Your creative will load. 



Next, click the Plain Text tab. 


In the Plain Text tab, click Import From HTML. By clicking Import From HTML your newsletter will load as a plain text message. Now users will not only receive your message in HTML form, but they will also receive a plain text message. 



In the HTML Body section of the message, at the bottom of the screen, you have the options to Add Attachments to the mail, Test the Mail, Check the Spam Score and Save Template. By choosing to 

Test the Mail you have the option to send your email to a test account of your choice to see if the email lands in the Inbox or Spam folder. If it lands

in the Spam folder you can make necessary changes to the mail and keep testing until it reaches the inbox. Simply enter your test account’s email 

address and click Test It. When finished typing your message you can check the spam level your mail registers by clicking Check Spam Score

On a scale of 0-5 (5 being the highest spam level), your email will be gauged on whether it’s likely to end up in the inbox or the spam folder. 



You have the option to track the open rate and click through rate of your trigger mails by Checking Track Open Rate and/or Track Click Through of Links

When you are finished click Create.